The Sun Singer's Travels

Malcolm R. Campbell's World

Book Marketing tips for trad published authors

“Over the course of my ongoing tour, a lot of people have asked me what it’s like working with a major publisher and how much book marketing is expected of a traditionally published author. The answer is, it’s great, but it’s also a lot of work. In fact, based on my conversations with self-published authors, I can tell you that the book marketing effort required by a traditionally published author is about 99% the same as what’s expected of a self-published writer.”

Source: Book Marketing tips for trad published authors via Mark Noce

Mark Noce’s comments may surprise some self-published and small-press-published authors who assume larger publishers do more of the promotion work. As you’ll see, that’s not possible, due to the volume of new books coming out every month.

But Mark offers some nice tips here, well worth reading.

–Malcolm

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