I Was a Digital Best Seller! – NYTimes.com
“WEST TISBURY, Mass. — FIVE months ago I published a short book called “Boom.” Commercially it was a bust. No news in that: Most books lose money and are quickly forgotten by all but their wounded authors.”
Digital publishing, especially that which bypasses well-known, old-line publishers, is often seen as a road to fame, riches, or at least a decent return on an author’s time and effort.
While Tony Horitz’ story may not resonate with the authors of fiction, it does remind us to ask how, in the world of digital publishing, will prospective readers learn about our books.
In most cases, they won’t. This article may suggest why they won’t.